General Aims
Learners who successfully complete this module will:
- Demonstrate positive management behaviours and practices to lead, direct and motivate people to maximise performance
- Develop a plan of activities to deliver their brand’s unique selling point and supervise and evaluate their effectiveness
- Devise communication policies and positive communication practices, and demonstrate their application through leadership within a diverse customer base and workforce
- Plan, organise and control their product and service range to deliver key performance indicators and maximise people performance and organisational profitability
- Formulate customer relationship policies and initiate practices to enhance customer care standards through continuous improvement
- Devise a marketing plan to support the delivery of organisational key performance indicators, goals and objectives, and appraise its implementation
- Organise point of sale work practices and supervise operator performance to ensure accuracy and security in this area
- Regulate the working environment through the supervision of employee practices to meet management’s responsibilities under the Safety, Health and Welfare at Work 2005 Act
- Plan and organise the workplace, supervise employee practices, and observe customer, supplier and visitor actions for the provision of a secure working environment